Instagram Marketing Service
In terms of generating visual content for your business, Instagram (IG) is undoubtedly powerful and effective tool. For sure, you have seen tons of Instagram photos on different platforms and most likely, have made an account of your own. But do you have ideas that Instagram can be used more than just a platform in uploading photos?
Every month, IG receives more than 300 million active users and it is a combination of vloggers, regular individuals and even businesses. If you’re a business however, then it is important that you learn how to use Instagram marketing service properly.
Number 1. Connect with clients – IG actually has the most volume of engagement and active user on a monthly basis compared to Twitter and Facebook, which is what most people think when trying to make connections. Truth is, this platform is generating 120x more engagement per follower compared to Twitter.
With such level of engagement, Instagram becomes the best platform to connect with customers in listening to their opinions as well as feedback and also, build relationship. Take advantage of the platform to share photos of new product or service and ask people the things they do think about it. Perhaps, you show a sneak peak of the project that you’re working on.
Number 2. Learn what your audience like – you may not know it yet but your audience can be sharing your business and talking about it on IG. This is true most especially if your business has physical location to which customers can visit.
Number 3. Reach broader market – Instagram actually makes it easier to discover new people, new businesses and new photos. Among the ways that people are discovering new content on this platform is via hashtags. Similar to other social networking sites, when someone added a hashtag to their post, a link would be created and you can view all photos that have used that hashtag.
Many companies that are offering Instagram marketing service know how to effectively use hashtags to get better exposure and reach more engagement.
Number 4. Fuel your marketing channels – one of the best things when you are creating content in IG is that, it could be shared easily across various marketing channels that you’re using.
Within your IG settings, you may enable social sharing to Twitter and Facebook. This way, whenever you post a new photo to your account, it will be posted automatically to other social media accounts you have. You don’t have to do the same thing time and time again with this feature.